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Lois Fearne

  • Industry Insights

    Christmas adverts 2024

    For Brits, Christmas adverts are more than just a marketing moment – they’re a beloved holiday tradition!

    Lois Fearne · 13 min read
    This image collage features a variety of festive and winter-themed scenes: Top left: A small snowman with a hat sits on a table outdoors, with wicker chairs and a snow-covered background suggesting a cozy cafe setting. Top center: A city street with London-style architecture and a double-decker bus is adorned with twinkling Christmas lights and festive decorations as dusk falls. Top right: A close-up of a Christmas tree branch, decorated with warm lights and a simple, glass ornament. Bottom left: A close-up of green pine branches, rich in texture and full of vibrant needles. Bottom center: A woman in a coat holds a small pine tree wrapped in brown paper with a red ribbon in front of a classic red telephone booth, smiling at the festive bundle. Bottom right: A small potted pine tree sits next to a gift wrapped in brown paper and tied with a red glittery bow, adding a rustic holiday feel. Each image conveys a warm, holiday atmosphere, combining both urban and nature-inspired Christmas decor elements.

  • Industry Insights

    The Marketing Pulse: Halloween

    With Halloween just around the corner, it’s time to dive into the thrilling realm of Halloween marketing!

    Lois Fearne · 5 min read
    Collage of Halloween

  • Industry Insights

    The Marketing Pulse: Brand Collaborations

    With the rise in brand collaborations, we explored what makes them work—or flop. We uncovered consumer insights on the most memorable brand partnerships, identified top-performing industries, and covered reactions to the latest brand collabs.

    Lois Fearne · 5 min read
    OnePulse Brand Collaborations

  • Industry Insights

    The Marketing Pulse: Olympic Marketing Campaigns

    Are you ready for the 2024 Paris Olympics? This global spectacle is not just about the competitions but also an incredible opportunity for brands to get creative and connect with audiences worldwide through Olympic marketing.

    Lois Fearne · 5 min read
    Olympic Games Sports

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